How Merchandising Affects You

Senses are the windows of your perception - and effective merchandising utilizes this innate human capability to be able to draw you into their promotions. When you enter a store, it is a place where once you enter you are being lured to buy items without you even noticing. Merchandising is simply the art of presentation of physical items to possible interested parties of your merchandise or stocks for sale. With a mixture of human psychology, administration, and calculated customer service - selling items in exchange of an amount of money is not that simple as it seems. Observe as you enter a grocery store. Every grocery aisle has items and goods that are arranged to meet you gaze. Most promos are placed where the usual eye level of the…
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