METTLER TOLEDO’s 2nd Annual Customer Council

Introduced in January 2011, the Customer Council was created to provide a common forum to share ideas and learn from the best and brightest in the grocery industry, in turn guiding the METTLER TOLEDO solutions portfolio in 2012 and beyond."Customer Council is the ultimate forum blending industry experts, our customers and technology partners in thought-provoking discussions of grocery trends, challenges and solutions. Out of this potent mix comes creativity, innovation and real answers for our customers' Fresh Departments. The ideas and voices of our customers are captured, flowing right into our product development roadmaps. It's truly a one-of-a-kind event," says Jason Wiley, marketing manager for the Retail business area of Mettler Toledo, LLC.This year's council is centered on five pertinent subjects affecting today's grocery retailers. Each topic will feature an…
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Understanding customer traffic on your website – an easier way

With each day passing the competition is growing higher and higher. In such circumstances evening a modern day like today does not leave the scope of making mistakes. If you own a website it becomes very important for you to understand the inner mechanisms of the marketplace online. How a single modification and how minor changes can brig about huge dynamics in the profit graph. Such tools of monitoring the traffic on the website that leads to the decisions of alteration in the marketing strategy and the deciding upon the needful rests are the traffic counter and tally counter.But what are these counter and how does it help, how does Unlike the retail counter that we see at a regular supermarket or a grocery store, the traffic counter keeps on…
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Great Ideas For Retail Marketing to Ascertain Customer Loyalty

When companies provide products to the consumer, they have to look at the relationship they should form with them in order to have them coming back for more. That means that companies can rely on these consumers to keep buying their product or products. In order to achieve this important relationship, companies should look for ideas for retail marketing to ensure customer loyalty. This can be difficult to achieve because of the fierce competition that exists, but it is not impossible. What is important is to offer incentives that drives them to want to keep buying quality products. So, the first thing is for the product to be useful and good in quality. After that, there is giving back to the consumer. This "giving back" is what forms a relationship…
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