Lighting Your Retail Store Effectively

Interior and exterior commercial retail lighting play an important role in every stores success. Exterior lights help people locate the store at night and assist in branding the establishment. Interior lights provide general lighting and also bring out the color in merchandise which helps prompt a buying decision. When carefully chosen and properly installed, interior ambient and accent lighting increase the marketability and sales of products.Because profit margins on all but the most expensive products are often marginal, overhead is the retailers biggest challenge. Always try to combine energy efficiency with superior luminance and lifespan when choosing lights for your retail clients. Taking the time to comprehensively develop a multi-layered lighting system will both differentiate your clients and your work from that of lesser, competing lighting design firms.Exterior Aesthetics plays…
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How To Effectively Plan Your Grocery Store Shelving To Maximize Profits

In order to effectively combine the two types of grocery store shelving sold by Super Shelves, it is necessary to do a little bit of planning first. A few basic questions should be asked. What are my competitors selling that deserves extra emphasis in my store? What items need to be moved through the showroom most quickly? Which items represent long-term investment for the customer and hence deserve a special position of prominence either in the front of the grocery store or in the center.How many different types of retail grocery shelves are there? There are two primary types of retail store shelves: double-sided aisle shelving displays, and single-sided wall shelving displays. Both fixture types feature a standard 48 inches horizontal measurement that makes them easy to move around the…
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